Comparison between traditional outdoor advertising and outdoor LED display advertising
With the development trend of social development and the development of high-tech, the well-known brand companies have increasingly higher requirements for outdoor billboards.The more historic outdoor billboard methods (such as single-post advertising, light box advertising, bridge advertising, three sides) Turning advertisements, etc.) has not met the requirements of customers, and traditional outdoor billboards have already caused visual fatigue. Outdoor advertisers are compelled to follow in the footsteps of high-tech, so outdoor LED display ads appear, so where is it better than traditional outdoor billboards?
(1) Strong viewing
Traditional advertising forms can only be expressed in graphics and text, and lack of creativity, it is easy for people to forget; and LED display screens usually set up public places and traffic corridors with a large number of people, attracting the initiative of viewers in the form of intuitive, vivid and vivid advertising Concerned and wider in scope, more compulsive viewing than traditional media.
(2) Convenient and fast
Traditional advertising is not as easy to publish as LED displays.Each time traditional advertising publishes information, the entire advertisement must be redesigned and replaced, which requires labor costs and time and effort; and LED display manufacturers only need to pass advertising Data cable connection or wireless communication is connected to the computer, as long as the computer is simply set up, it can be used to publish advertising content, which is convenient and fast.
(3) Unrestricted
Traditional advertising forms have limited content and cannot fully express the advertising content; while LED display advertising, operators and publishers can update the LED display advertising content at any time, only need to operate the control computer, the update process is not restricted by other external conditions.